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What Happens To Your Brain When You're Scared Out of Your Mind

Everyone knows what it feels like to be absolutely terrified. And while it might not be your favorite flavor of fun, you can't deny it's a rush. That's because your brain takes fear as a cue to start dishing out its own kind of halloween candy in the form of delicious neurotransmitters.

Burst Mode Improvements Added to iPhone 5s Camera With iOS 7.0.2 [iOS Blog]

Apple quietly added Burst Mode improvements to the iPhone 5s with its iOS 7.0.2 update, reports GottaBeMobile. First debuted in late September, iOS 7.0.2 was introduced to fix lock screen passcode vulnerabilities.

Burst Mode, an iPhone 5s feature, is designed to capture 10 photos per second while the camera capture button is held down, which is useful for getting shots of moving targets but uses up quite a bit of storage space.

Before iOS 7.0.2, Burst Mode asked users to save favorite shots but did not delete the whole roll of photos, while after iOS 7.0.2, users are prompted to choose to save just their favorites and given the option to delete the rest of the photos by tapping a button. This is a useful addition that saves Burst Mode users from having to manually delete multiple photos, a time consuming process.

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While iOS now offers to delete photos not saved to favorites after a Burst Mode capture, users can also elect to save the entire line of shots. iPhone 5s users should already have iOS 7.0.2 as it was released in September via an over-the-air update. Apple has also released iOS 7.0.3, which includes iCloud Keychain, new motion reduction options, and a fix for an accelerometer issue.

via MacRumors: Mac News and Rumors - All Stories http://www.macrumors.com

iPhone 5s and 5c Account for 5.5% of Active iPhones Worldwide

A little more than a month since the iPhone 5s and 5c went on sale worldwide, the two devices account for 5.5 percent of all active iPhone devices around the world according to Localytics, though the prior-generation iPhone 5 remains the most popular iPhone by far with a 40 percent share.

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Much has been written about the head-to-head battle of the iPhone 5s and 5c including our own research from last week that showed that the iPhone 5c is starting to close the gap on its higher-end sibling. Today, the iPhone 5s and 5c now represent 3.8% and 1.7% of all active iPhones globally seen by Localytics. Meanwhile, the iPhone 5 remains the most popular iPhone with a nearly 40% share.

With the iPhone 5s outselling the iPhone 5c by more than 3 to 1 over its launch weekend, the sales gap has begun narrowing between the two new iPhones, perhaps as the initial early-adopter push begins to fade.

Localytics is an mobile analytics platform that uses mobile and web apps to measure usage across 40 million iPhones.

via MacRumors: Mac News and Rumors - All Stories http://www.macrumors.com

iPad Air Supplies Expected to Be Plentiful at Launch With In-Store Pickup Available

When Apple launches orders for the iPad Air on Friday, November 1, the company will reportedly accept requests for Personal Pickup, according to a source who notified MacRumors about Apple's plans.

With Personal Pickup, prospective buyers can reserve an iPad Air online beginning at 12:01 a.m. Pacific Time and pick it up at a nearby Apple retail location later that same day without waiting in line.

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Launch day availability of Personal Pickup is unusual for Apple, as the company did not offer the choice for the iPad 2, the last tablet that was offered without pre-orders. Apple also did not initially offer in-store pickup of the iPhone 5c, despite the fact that supplies of the phone were readily available.

Though Apple has elected not to accept pre-orders for the iPad Air, it appears that supplies of the tablet are plentiful, with no significant shortages expected. And while supplies of the iPad Air do not appear to be constrained, the same cannot be said for Apple's Retina iPad mini. The tablet, which does not yet have a solid release date, may not be widely available until early 2014.

Revealed last Tuesday, the new iPad Air weighs in at a pound and is 20 percent thinner and 28 percent lighter than Apple's previous fourth-generation iPad. Along with a Retina display, it includes an A7 processor, an M7 motion coprocessor, and a 5-megapixel rear camera.

Available in white/silver and black/space gray, the iPad Air begins at $499 for the entry-level 16 GB Wi-Fi only model with a $100 price increase for additional storage options up to 128 GB and an extra $129 for comparable cellular models.

While online orders will be accepted beginning at 12:01 a.m. Pacific Time in the United States and at varying times in other countries, Apple retail locations will open at 8 a.m. local time in the U.S. and other countries in Europe and Asia to begin in-store sales.